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We give kids the opportunity to fly a simulator into space, dive with sharks or surf giant waves in Tahiti, all from the relative comfort of their hospital bed. More importantly, it gives them a chance to smile, to laugh, and to enjoy much needed break in their daily routine by giving them a little hope.
LIFE-SIZED WISHES AWARENESS EVENT
In celebration of World Wish Day, we took to the streets of Chicago to raise awareness of the organization and extend the brand’s 'Hope is Medicine' campaign. The goal was to change public perceptions about how wishes for children work. An estimated 30,000 people saw the campaign and some in attendance shared their stories of how Make-A-Wish made a difference.
